Sunrise Global Marketing, manufacturer of Greenworks-branded battery-powered outdoor equipment, is launching a $23.2-million expansion in Mooresville, North Carolina, that will create 187 jobs over five years in Burke County.
“North Carolina continues to attract manufacturers because of our strong, educated workforce, robust infrastructure and favorable business climate,” said state Gov. Roy Cooper.
Sunrise Global Marketing’s North American, headquartered in Mooresville, manufactures battery-powered outdoor equipment for consumers and landscaping professionals. Greenworks leaf blowers, lawn mowers, chainsaws, string trimmers, hedge trimmers and more deliver the power and performance of comparable gas-powered tools. The expansion in Burke County will create a state-of-the-art facility for warehousing, assembly and manufacturing that will provide flexibility for future growth.
“North Carolina has proven to be a great home for our North American headquarters, and we’re both excited and proud to be moving another component of our organization to this great state.”
–Chris Allen, president of Sunrise Global Marketing
“North Carolina has proven to be a great home for our North American headquarters, and we’re both excited and proud to be moving another component of our organization to this great state,” said Chris Allen, president of Sunrise Global Marketing. “North Carolina allows us to continue to recruit and retain top-tier talent. It provides a high quality of life for our team members, while also affording us all of the other fundamentals to conduct business at a world-class level.”
Sunrise Global Marketing will add a variety of job functions with this expansion. Salaries will vary by position, with an average annual wage of $33,010.
Sunrise Global Marketing’s expansion will be supported by a Job Development Investment Grant (JDIG). Over the course of the grant’s 12-year term, the project will grow the state’s economy by an estimated $428 million. Using a formula that takes into account the new tax revenues generated by the new jobs, the JDIG agreement authorizes the potential reimbursement to the company of up to $1.377 million, spread over 12 years. State payments only occur after the company has met its incremental job creation and investment targets.
The North Carolina Department of Commerce and the Economic Development Partnership of North Carolina (EDPNC) led the state’s support for the company’s expansion. Partnering with Commerce and the EDPNC on this project were the North Carolina General Assembly, the North Carolina Community College System, Burke County, Burke Development, Inc., the city of Morganton and Duke Energy. Total incentives available for this project exceed $8 million.