California-based Fox Factory Holding Corp., a manufacturer and marketer of high-performance suspension parts used in mountain bikes, is establishing a regional headquarters in south Asheville, creating 47 new jobs over the next five years.

“We are very excited to now call Asheville home for one of our bike division’s satellite offices focused on service, sales, engineering, R&D, distribution, and finance,” said Larry L. Enterline, Fox chief executive officer.  “Along with a very passionate mountain biking culture, we believe Asheville offers us the ability to tap into a top-notch talent pool to help us continue to improve our business in these functional areas.”

The company plans to renovate a 20,000-square-foot building in South Asheville to house the regional headquarters. The move is expected to support continued growth in Eastern U.S. and European markets for its bike division.

Fox employs over 1,400 worldwide providing products used by professional athletes and sports enthusiasts alike.

Joining Fox at the new facility are the former owners of Asheville-based Suspension Experts, Kevin and Shelley Booth, along with three of their former employees.  Their knowledge of Fox mountain bike products and close connection and involvement with the community will be instrumental in contributing to the growth of the service and sales operations.

FOX joins a fast-growing community of over 30 manufacturers, distributors and outfitters in Western North Carolina producing bike, boat, camping, sports and adventure gear.  The Asheville region has also garnered international interest as host to related sporting events including the Cyclocross Nationals, the USA Cycling Collegiate Nationals and the Annual Pisgah Stage Race.